Coming Soon

DITCH THE JUNK
KEEP THE JOY!

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90% LESS SUGAR
100% TASTY

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NO ADDED SUGAR

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NOTHING ARTIFICIAL

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PLANT-BASED

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FIBER RICH

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NO SUGAR ALCOHOLS

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ALLERGEN-FREE

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OUR PROMISE

REAL INGREDIENTS

Nothing weird you can’t actually pronounce.

RADICAL HONESTY

We say it like it is, no fine print or sneaky stuff.

SNACKS FOR ALL

Vegan, gluten-free, low sugar, and allergen free.

FAMILIAR FAVES

The candy you know and love, but cleaned up.

Say Hello To

OUR Bears in the Making

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RASPBERRY REBEL

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APPLE SNAP

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LEMON ZING

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PEACH PLEASE

OUR STORY

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When our founder Malin set out to help her son’s digestion, giving up sugar was a no-brainer - but giving up candy? Not a chance.

The real challenge came when she tried to find a sweet that was actually good for him. Everything on the shelf was either packed with sugar or loaded with artificial sweeteners, sketchy ingredients, and overhyped claims. So she set out to create one that’s actually good for you.

READ FULL STORY
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Tested & Loved

COMMUNITY FEEDBACK

DAN, 43 YEARS

"Finally something that kills my cravings without killing my diet."

NIELS, 9 YEARS

"I tried KindCandy and now I can't wait for it launch. It's so yummy I want to eat it every day, and my mum’s actually okay with it!"

NADINE, 34 YEARS

"Being vegan has always meant skipping gummies - until now. I already know it's going to be my go-to sweet fix for those afternoon cravings!"

EMILY, 26 YEARS

"I gave up candy years ago for my diet. KindCandy's bringing it back - and it tastes amazing. I'm so excited to enjoy candy again!"

CECILE, 55 YEARS

"Sweet, chewy, and packed with fiber - KindCandy totally surprised me. It tastes like a treat but actually feels good to eat."

KRISTY, 37 YEARS

"The kids are hooked, and I'm thrilled they're getting fiber without even knowing it. Easiest yes ever!"

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